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Pages: 389-392
Sumit Sheoran, Sudha Chhikara, and Sheela Sangwan (Department of Human Development and Family Studies, I.C. College of Home Science, CCSHAU, Hisar, Haryana)

The present study was carried out with the aim of assessing type and existing level of Multiple Intelligence among young adolescent girls and to demarcate the human ecological factors affecting Multiple Intelligence of the respondents. For this, 200 respondents in the age group of 12-14 years from both rural and urban area of Mahendergarh district of Haryana state were selected. The results illuminates that rural respondents were in above average level in musical, visual spatial, naturalistic and existential intelligence. Along with that family size, parental education, monthly family income, location of residence and frequency of visits to the relatives and friends by the respondents of the respondents were observed to be significantly associated with logical mathematical intelligence. No significant association was recorded among the parental occupation and the logical mathematical intelligence. Therefore, parents should shore up their children in their education by making necessary provisions needed to enhance their learning.

Pages: 389-392Sumit Sheoran, Sudha Chhikara, and Sheela Sangwan (Department of Human Development and Family Studies…

Pages: 384-388
Sunita and Sheela Sangwan (Department of HDFS, College of Home Science, CCS Haryana Agricultural University, Hisar, Haryana)

Elderly people may suffer from the multiple health disorders due to the vulnerability for many physical and mental disturbances. Quality of life in elderly population can be affected by many environmental factors. The aim of this study was assess the quality of life and influence of gender on quality of life of senior citizens in Hisar district of Haryana state. This cross-sectional study was carried out on 400 senior citizens (male=200; female=200) with age ≥ 60 years. The participants surveyed in this study were of senior citizens who were living in the rural and urban community. Quality of life of senior citizens was accessed by QOL scale developed by World Health Organization (1996). Independent t-test was used to compare differences and chi-square between the total score of quality of life and influential factors. Result regarding all domain of quality of life were found non-significant differences for physical domain, psychological domain, level of independence domain, social relationship domain, environment domain, spirituality domain and overall quality of life (Z=0.08), (Z=0.30), (Z=0.66), (Z= 0.20), (Z= 1.44), (Z=1.70) and (Z=0.46) respectively. Result indicated regarding influence of gender on quality of life of senior citizens that all the domains of quality of life were not significantly associated with male and female senior citizen.

Pages: 384-388Sunita and Sheela Sangwan (Department of HDFS, College of Home Science, CCS Haryana Agricultural…

Pages: 381-383
Lata Pujar and Soumya Kammar (Department of Human Development and Family Studies, College of Community Science University of Agricultural sciences, Dharwad, Karnataka)

The pre-school children develop a wide range of cognitive abilities and use of different learning materials help young children to use their cognitive ability and creativity in developing their imagination and mental development. The aim of the present study was to know the comparison between rural an urban pre-school children for cognitive abilities. The samples for the study comprised of 120 preschool children in the age group of 4 to 6 years from two anganwadies of Dharwad and two anganwadies of Gadag taluks of UAS jurisdiction. Bracken Basic Concept scale (2006) was used to assess the cognitive abilities of preschool children. The results revealed that majority of the pre-school children belonged to average level in all the dimensions of cognitive abilities in rural and urban areas. Gender had significant influence on cognitive abilities of pre-school children among rural area. It was observed that in rural area girls had higher level of cognitive abilities than boys.

Pages: 381-383Lata Pujar and Soumya Kammar (Department of Human Development and Family Studies, College of…

Pages: 377-380
Priyanka Jangra and Shanti Balda (Department of Human Development and Family Studies, I.C. Collage of Home Science, CCS HAU Hisar, Haryna)

The present study was conducted in Hisar district of Haryana state. Four Government Senior Secondary Schools, two from rural area and two from Hisar city were selected at random. Total sample constituted of 240 adolescent children in the age group of 14-16 years. Self-prepared interview schedule was used to collect information on personal and socio-economic variables. Achievement motivation was assessed with the help of Achievement Motivation Test by Rao (1974). Correlations and regression analyses were used to analyze the data. Results revealed that family income, paternal education and maternal education were significantly and positively correlated to achievement motivation and academic achievement of children. Academic achievement was assessed by the mean percentage of marks secured in previous three examinations by the respondents. Regression analysis revealed that socio-economic variables are strong predictors of achievement motivation and academic achievement of children. Results of the present study have implications for adolescents, parents, academicians and professionals.

Pages: 377-380Priyanka Jangra and Shanti Balda (Department of Human Development and Family Studies, I.C. Collage…

Pages: 374-376
Babu Lal Dhayal (Department of Extension Education, College of Agriculture Chaudhary Charan Singh Haryana Agricultural University, Hisar, Haryana)
Rajeev Bairathi (Department of Extension Education Rajasthan College of Agriculture Maharana Pratap University of Agriculture and Technology, Udaipur, Rajasthan)
Anil Kumar Malik (Department of Extension Education College of Agriculture
Chaudhary Charan Singh Haryana Agricultural University, Hisar, Haryana)

Looking to the importance of insurance scheme, the present study entitled “Knowledge and opinion of farmers towards Pradhan Mantri Crop Insurance Scheme in Udaipur district of Rajasthan” was conducted in the purposely selected Salumber and Sarada tehsils of Udaipur district of Rajasthan. Five villages from each selected tehsils were taken on the basis of maximum number of beneficiary farmers. Thus, total ten villages were selected for the study. Out of the prepared list, 10 farmers were selected from each village on the basis of random sampling technique. Thus, total 100 farmers were selected for present investigation. Data were collected through pre structured interview schedule. The study indicated that majority of respondents fell in medium level knowledge group. The study revealed that unit of insurance is area approach was the most important knowledge aspect as expressed by majority of the insured farmers. There was no significant difference between farmers of both selected tehsils regarding knowledge about Pradhan Mantri Crop Insurance Scheme.

Pages: 374-376Babu Lal Dhayal (Department of Extension Education, College of Agriculture Chaudhary Charan Singh Haryana…

Pages: 370-373
Anil Kumar Malik and Krishan Yadav (Department of Extension Education, College of Agriculture Chaudhary Charan Singh Haryana Agricultural University, Hisar, Haryana)

Extension advisory services (EAS) entail more than just the transfer of technologies. In a broader sense, EAS means the transfer of know-how and information, which will ultimately enable the client/farmer to make his/her autonomous decision to adjust or modify the production and/or adopt innovations. The study was conducted to determine the adaptability of internet as an extension advisory tool by extension personnel of CCSHAU Hisar for enhancing transfer of technology. It involved a total of 108 extension personnel with 23 from main campus and 85 from outstation. The researcher conducted census survey and interview to the respondents during the data gathering process; used statistical package for social sciences (SPSS) programs in data computation and analysis, in which, specifically used descriptive statistics. The findings revealed that majority of extension personnel recommended the regular use of internet as an extension tool and almost one-third of the respondents started using the internet as an extension tool, the day it was installed in their office.

Pages: 370-373Anil Kumar Malik and Krishan Yadav (Department of Extension Education, College of Agriculture Chaudhary…

Pages: 366-369
Vinod Kumari and Subhash Chander (Department of Sociology, CCS Haryana Agricultural University, Hisar, Haryana)

The declaration of human rights by united National General Assembly in December 10, 1948, which represents the first global expressions of rights to which all human beings are entitled. It consists of 30 articles which have been elaborated in subsequent international treaties, regional human rights, national constitutions and laws. All human beings are born free and equal in dignity and rights from the ancient days; India has been committed to the ideals and doctrines of human rights. No discrimination is allowed or imposed in exercise of these rights. Women represent about half of total population in India, but gender biasness and gender inequality are main features of Indian society. Women have been denied equal rights for centuries. The plight of women is distressing and their conditions in society are deplorable various social evils lead to deprivation of women. Crime against women is increasing day by day. The Indian constitution has guaranteed various human rights for women. In accordance to these constitutional rights, a number of legislative measures were enacted to safeguard the rights of women of both rural and urban women. Therefore, the present study was undertaken in Karnal district of Haryana state on 200 women respondents from Nardak cultural zone to study the knowledge of rural women about legislative provisions regarding Human Rights and association of socio-economic factors with level of knowledge. It was observed that Knowledge of rural women about crimes under IPC was among 46% of respondents including partial knowledge. Knowledge of respondents was found associated with age, education, occupation and mass-media exposure.

Pages: 366-369Vinod Kumari and Subhash Chander (Department of Sociology, CCS Haryana Agricultural University, Hisar, Haryana)

Pages: 362-365
Gurbir Singh and Sukhmani (School of Business Studies, Punjab Agricultural University, Ludhiana, Punjab)

The main objective of advertising is to increase the sale of the product. Marketers use various numbers of ways in advertising to increase their sale. Creating awareness, remembering appeals and persuasive advertisements are popular advertising techniques. Advertisements help the markets to build unique brand image among consumers' mind. It makes the people brand favorable. The major goal of sale figure achievement can be achieved by making effective advertisements. Advertising effectiveness creates brand favourability. It persuade the people to buy from advertised brand.

Pages: 362-365Gurbir Singh and Sukhmani (School of Business Studies, Punjab Agricultural University, Ludhiana, Punjab)

Pages: 358-361
Gautam Parmar (ASPEE Agribusiness Management Institute Navsari Agricultural University, Navsari, Gujarat)
Jenis Chauhan (G.H. Patel Institute of Business Management Sardar Patel University, Gujarat)

The penetration of internet have change human life drastically, the internet and technology have also changes the terms of doing the business. Due to ease and convenience the online selling format getting popular in India. The impulse buying is considered as unplanned purchase which is carried out instantly. The various services provided by online seller such as cash on delivery, gift coupons, free delivery, customers review and other factors play a role in online impulse buying. The present paper tries to investigate the factors affecting online impulse buying. To achieve objectives the structured questionnaire was used and total 106 respondents were surveyed by applying convenience sampling method. The outcome of the study shows the price discount is most affecting factor for impulse buying followed by quantity discount, free delivery, cash on delivery, gift coupons, festive offers, debit/credit card offers, easy returns and end of season sale. The least affecting factors are Detail Product Description, customers review and e-mail notification.

Pages: 358-361Gautam Parmar (ASPEE Agribusiness Management Institute Navsari Agricultural University, Navsari, Gujarat)Jenis Chauhan (G.H. Patel…

Pages: 354-357
Subhendu Bhattacharya and Sona Raghuvanshi (Amity Global Business School, Mumbai, Maharashtra)

We are living in knowledge economy. We are also part of digitally connected world where we are exposed to huge amount of data and information. There is interference of technology in every sphere of life and we are experiencing technological revolution for a sustained period of time. There is disruption in every sphere of activity because of technological intervention. It is impacting our work culture and life style to a great extent. Job market is in the process of transition where regular, routine jobs are getting obsolete. Skilled professionals searching flexible work arrangements and they are prepared to take risk and learn something new for the sake of career advancement. White collar gig economy is gathering momentum in recent times. Currently organizations are in favor of downsizing to attain business sustainability, for which they are looking for competent professionals to accomplish project without them being on company's pay-roll. Current workforce is facing the difficulty to cope up with changing scenario in job market. Gig economy is emerging as a new trend which gives more weightage to part time, contract based and project based activities, where subject matter experts, professionals and skilled labor force are receiving the priorities. As per the latest statistics, there are approximately 15-20 million gig workers existing in India. It is surprising that efficient gig worker has more earning capability than regular workforce.

Pages: 354-357Subhendu Bhattacharya and Sona Raghuvanshi (Amity Global Business School, Mumbai, Maharashtra)

Pages: 350-353
Mozhgan Daryabor and Ahmadali Hemati Jeshni (Department of Educational Sciences, Arsanjan Branch, Islamic Azad University, Arsanjan, Iran)

The purpose of this study was to investigate the relationship between psychological stress and technical, human and perceived skills with the effectiveness of elementary school teachers in Shiraz. The statistical population of this study included all male and female teachers of elementary school in Shiraz in 2016-2017.The sample was selected as sample by multi-stage cluster sampling method. Measurement tools of this study were psychological stress questionnaire, technical, human and perceived skills questionnaire, and an effective questionnaire whose validity and reliability were estimated and used. The data were analyzed using statistical methods (Pearson correlation to examine the relationship between variables & multivariate regression). The results showed that: 1. psychological stress has an indirect relationship with organizational effectiveness and this relationship shows that with increasing psychological pressure, organizational effectiveness has decreased. 2. Perceptual Skills and Human Skills Affect the Organizational Effectiveness and this relationship shows that by increasing perceptual skills and human skills, organizational effectiveness has increased. 3. The two variables of human and technical skills have not been able to predict the effectiveness of teachers.

Pages: 350-353Mozhgan Daryabor and Ahmadali Hemati Jeshni (Department of Educational Sciences, Arsanjan Branch, Islamic Azad…

Pages: 347-349
Mahtab Shegeft and Younes Mohammadzadeh (Department of Physical Education and Sports Sciences, Arsanjan Branch, Islamic Azad University, Arsanjan, Iran)

The purpose of this study was to determine the relationship between empowerment and organizational learning in employees of the General Directorate of Sports and Youth in Guilan Province. This research seeks to focus on the following issues in the Department of Sports and Youth General Affairs of Guilan Province: An understanding of empowerment status with organizational learning of the staff of the General Administration of Sports and Youth in Guilan Province. Find out the extent of the empowerment indices among employees of the General Directorate of Sports and Youth in Guilan Province. Identify the relationship between empowerment indices with organizational learning in General Administration of Sports and Youth in Guilan Province. Presenting suggestions based on the results of the research to increase the efficiency of the staff and increase the efficiency of the General Administration of Sports and Youth in Guilan province. The statistical population of the study consisted of all employees of the General Department of Sports and Youth in Guilan province with an aggregate staff of 100 people. The sample of this study is 80 people according to Cochran formula. Of these, 50 (62.5%) women and (37.5%) are male.

Pages: 347-349Mahtab Shegeft and Younes Mohammadzadeh (Department of Physical Education and Sports Sciences, Arsanjan Branch…
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