An Overview of Mobile Banking Adoption

Description

Page: 449-458

Charvy Narang and Mohit Gupta (School of Business Studies, Punjab Agricultural University, Ludhiana, Punjab)

The continuous advancements in the field of technology have changed the landscape in which people access banking services. Increase in internet subscribers led to the adoption of self-service banking channels. Mobile banking is one such self-service technology. Mobile banking is assessing banking services through mobile phones. Various other activities like fund transfers, mobile phone recharge, paying bills and checking account balances can be done with a single click through mobile banking applications. This paper provides an overview of the various studies related to mobile banking adoption.