The power of charity: Does giving away money improve the wellbeing of the donor?

Pages:223-230
Pradnya K.Surana and Tim Lomas (University of East London, Water Lane, Stratford, London, United Kingdom)

Although money is central to people’s lives, the impact of people’s attitudes to money on their well-being has rarely been studied. The present study explored the effect of giving away money on an individual’s life satisfaction, self-esteem and money-related attitudes (anxiety, distrust, power-prestige and retention time). An innovative intervention was designed in which participants were invited to either give away money (the experimental condition) or spend money on themselves as usual (the control condition) for three days. The impact of the intervention was assessed using a mixed methods design, comprising pre- and post- quantitative self-report scales (life satisfaction, self-esteem and money-related attitudes) together with qualitative diary reports (analysed using grounded theory). As hypothesized, participation in the intervention led to significant increases in wellbeing in the experimental group, including improvements in life satisfaction and self-esteem. In addition, while the control group experienced higher post-test levels of money-related anxiety, the experimental group suffered no such increases. The results provide corroboration for the powerful idea that charity does not only benefit the recipient, butpositively impacts upon the donor too.