Entrepreneurial orientation and personality characteristics

Pages: 272-275
Wricha Malik (Department of HSB, GJUS&T, Hisar, Haryana)

In the present times entrepreneurship is required for grave practical reasons in the sense that it can revolutionize the way business activity is conducted at every level. Though entrepreneurship is desired by all the countries but it is certainly a boon for developing countries like India. Where enhancing growth rate is a major challenge entrepreneurial firms enable million of people, across all sections of society, age and gender to pursue the pursuit of economic success. The present paper reviewed the relation between entrepreneurial orientation and personality characteristics of the individual.